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Description / Abstract:
This standard guide provides a framework for understanding the
issues relating to conducting sensory and market research studies
with children. It recommends and provides examples for developing
ethical, safe, and valid testing methods. It focuses specifically
on the concerns relevant to testing with children from birth
through preadolescence. The guide assumes that minors older than 15
years of age are generally capable of performing sensory tests like
adults, and therefore, all standard procedures used with adult
subjects apply. The one exception, however, is legal consent where
parental/legal guardian permission should be obtained for anyone
under 18 years of age.
The guide will take into account the wide range of children's
physical, emotional, and cognitive levels of development. It will
prove useful for developing tasks that are understandable to
children. It recommends alternative modes for children to
communicate their opinions or perceptions back to the researcher,
such as appropriate scales and measures.
The ethical standard presented in this document should be viewed
as a minimum requirement for testing with minors. The safety and
protection of children as respondents, as well as an attitude of
respect for the value of their input should be of primary concern
to the researcher.
The considerations raised in this document may also be useful
when testing with the elderly or with adults who have developmental
handicaps.
This document is not intended to be a complete description of
reliable sensory testing techniques and methodologies. It focuses
instead on special considerations for the specific application of
sensory techniques when testing with children. It assumes knowledge
of basic sensory and statistical analysis techniques.